Following Srinagar’s recognition as a World Craft City, Kashmiri artisans have shown a keen interest in using biodegradable materials. This shift aims to protect Kashmir’s delicate ecosystem and enhance the brand value of its exquisite art.
“Raising the Bar” Exhibition Showcases Biodegradable Crafts
A three-day craft exhibition, “Raising the Bar”, was organised by Kashmir Gen Z and the Department of Handicrafts and Handlooms, Kashmir. Young artisans displayed models made entirely from biodegradable materials, showcasing their commitment to a plastic-free Kashmir Valley. The exhibition featured lampshades, walnut and deodar wood products, willow wicker, and papier-mache items.
Tariq Ahmad Zargar, CEO of Kashmers.com and Kashmir Gen Z Pvt. Ltd emphasised the importance of eco-friendly practices. “Our motto is going eco-friendly. Plastic material doesn’t help,” he told Awaz-The Voice. Zargar even carried a biodegradable visiting card with embedded marigold seeds, encouraging recipients to plant them.
Gen Z Targeted in Eco-Friendly Craft Movement
The initiative aims to involve Generation Z, born between 2000 and 2010, in the eco-friendly campaign. Zargar believes these young people will be the future customers for sustainable products. “After five years, these children will be our customers, requiring eco-friendly usable items,” he explained.
Blending Tradition with Modern Technology
Kashmir Gen Z is working to infuse modern technology with eco-friendly materials. They are creating innovative products such as Bluetooth speakers, wireless chargers, and electric samovars using traditional materials like walnut wood. “Our products include touchless dustbins, digital displays, and mobile phone holders for washrooms,” Zargar added.
By embracing biodegradable materials and innovative designs, Kashmiri artisans set a new standard for sustainable craftsmanship. This movement not only protects the valley’s fragile ecology but also ensures the longevity and relevance of Kashmir’s world-renowned craft traditions in an increasingly eco-conscious world.
For detailed story, please visit: Awaz the voice
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